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Bacardi – Rum of the Bat

Our brief: As part of their 2011 Together campaign, Bacardi wanted to encourage consumers to “get together” to enjoy great music and perfectly mixed Bacardi drinks with their friends. What we did: We…

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Capitec Youth Prosperity

Our brief: We were tasked with getting the youth interested in banking through an online and mobile presence for Capitec Bank. Easier said than done! What we did: We created an online/ mobile…

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Spin to Win with Kalahari.com

Our brief: As part of the Kalahari.com’s millionth customer celebration, they asked us to: Develop a Facebook promotion Drive social interaction What we did: We created a Wheel of Fortune competition called Spin…

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Vodacom We like you!

Our brief: To celebrate 100 000 fan milestone, Vodacom wanted to reward their FB fans. We had to find a way to include mobile users in the festivity – as they cannot access…

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Who we are

Cow Africa is a South African below-the-line agency that builds relevant and authentic relationships between people and brands like Vodacom, Bacardi, BOS Ice Tea, Momentum, kalahari.com and others.

We’re really, really good at digital marketing, brand activation and PR. We create conversations. We get people clicking. We create excitement. We make news

We develop solutions and campaigns that get people clicking, downloading, registering, bums on seats, people through the door, products flying off the shelves, selling like hot cakes and consumers warming to brands they never knew they loved before.

We like to have fun. Much like your consumers and… well most people out there really. So we like making campaigns fun while ticking all the strategy boxes along the way.

We opened our doors in South Africa in 2006. Since then our aim has been to create standout work and to deliver the best damn client service in the industry. It still is.

Today we have a proven track record with some big-name brands on our wall and some truly memorable campaigns under our belt.

Six years on we’re still independent, just as fired up to do great work and looking forward to exciting new relationships in 2012.

Awards/Nominations

Lipton Temper Test, Silver Loerie – Digital, Mobile (best in category)

Legends of Echo, Vodacom, Loerie finalist – Craft

Rama Spread the Love, Unilever Global Compass Award (nomination)

The Grid Mobikasi, Bookmarks Best in Show – Mobile

The Grid Mobikasi, Loerie finalist – Mobile

Lipton Habits, Interactive Marketing Awards (New York), Best in class – Digital

Lipton Habits, Interactive Marketing Awards (New York), Gold – Consumables

FNB Life Clock, Loeries Finalist

AXE Got a Girlfriend, Silver Loerie

Die Son Sonbrille, Bronze Pendoring

Get in touch

Work. +27 21 422 5430

Email. moo@cowafrica.com

Fax. +27 21 422 5423

Physical Address.
Suite 205
17 on Jamieson Street
Gardens
Cape Town
8001
South Africa

Send us a message (But be nice)

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